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Take advantage of the #1 way to connect with customersturn prospects into buyers, and succeed as a business.

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What Do These Successful Companies Have In Common?

Ben & Jerry’s • Ford Motor Company • Eddie Bauer • McDonald’s • General Mills • UPS • Target Stores • Timberland Company • Liz Claiborne • Mattel • Wal-Mart • Starbucks • ConAgra Foods • The Home Depot • American Express • Coca-Cola • Bayer Aspirin • Visa • Calphalon Corporation • Dollar-Rent-A-Car • Evian Natural Spring Water • Yoplait • Dove • Whirlpool • Sears • Nike • The Gap • Apple • Armani • Lee Jeans • TOMS Shoes

They All Use An Exciting, Profitable Marketing Strategy That …

  • Boosts Profits
  • Enhances Consumer Loyalty
  • Improves Employee Morale
  • Fast Tracks Business Growth
  • Creates More Jobs
  • Increases Brand Exposure
  • Brings Positive World Change

It’s a highly rewarding yet simple form of marketing called Cause Marketing. A lot of the world’s most powerful, successful companies are already doing it. They’ll spend an expected 1.61 billion this year on cause marketing campaigns.

Cause Marketing is the #1 Way to Connect with Customers

It’s the smart thing to do if you want your business to succeed. And, it’s the right thing to do for the world. Here’s why:

  • 86% of consumers are more likely to buy a product that backs a good cause
  • 92% have a more positive image of a company that supports a cause they relate to
  • 87% are likely to switch from one product to another (assuming price and quality are equal) if the other product backs a good cause

(Source: 2010 Cone Shared Responsibility Study)

Plus, cause marketing gives nonprofits the muscle they need to make a difference with their efforts, whether that’s finding a cure for cancer, saving the rain forest, or feeding homeless kids – just to name a few possibilities.

Companies with well-run cause campaigns have higher profit margins. They also have better reputations. More people know their names. More people want to work for them. And on top of all that, they’re doing something to make the world a better place.

Why wait any longer to include this powerful marketing tool in your business?

If you dismiss this critical component of successful business practice for this day and age, you may as well give up on ever making your business as profitable as it could be.

It’s like clipping your own wings as a business. You’ll still survive, but you’ll never soar.

Don’t handicap your business. Contact us today to learn more about how cause marketing can improve your business.

Also, we encourage you to sign up for a complimentary subscription to our newsletter “Profits For Good: How To Ethically Profit From Cause Marketing.” Mailings will begin June 1, 2012. Simply fill out the form in the top right hand side of the screen.